How your company can benefit from exhibiting at SSCT 2009

Access an audience of senior managers and logistics specialists from a massive range of vertical industries will attend SSCT 2009.  Reach them by exhibiting to:

Generate leads – competitions and giveaways in exchange for business cards are an excellent lead generator.

Launch new products – give potential customers a live demonstration and give a “hands on” experience of your new product.  We love new products and like to use them in our press releases and other PR – meaning more reach and benefits for you!

Assess brand recognition and market acceptance – what better way to find out what customers and potential customers understand of your business, products and services, than by meeting with them face-to-face.

Close sales! – We regularly hear this kind of feedback from SSCT exhibitors, “Seeing us there at the show impressed the company we have been in negotiations with for months.  It gave them the confidence to come over the line and on board as our customer”.  Associating your company with SSCT lends credibility and shows your prospects that you are a serious player and serious about investing in your business.

Have a super-productive sales force! – How much time, money and effort does it take your best sales performer to qualify, confirm and hold a meeting with a new prospect?  …..Worked it out?.....OK.  Now imagine a stream of supply chain and logistics professionals coming to your stand and meeting with your sales staff face-to- face.  Cost effective and highly productive, isn’t it? 

Integrate your marketing for the best results – So you have executed a great advertising campaign this financial year, the direct mail got a decent response, finally the new website is up – now it’s time to meet your prospects and convert them to customers.  “Advertising is what you do when you can't go see somebody. That's all it is.” – Fairfax Cone.  Now come and see them at SSCT!

Exhibiting at SSCT gives your company access to the most influential supply chain audience in Australia.

Here’s what some of our regular exhibitors thought of SSCT 2007:

Jeff Baum, Vice President – International, Manhattan Associates said that, “Supply Chain Week is the single most important event in the Australian supply chain & logistics calendar.  Manhattan Associates was the lead event partner for the 2007 SSCT Show, which gave us a fantastic opportunity not only to showcase our solutions to key players in the supply chain & logistics industry, but also to meet with newer and emerging organisations to help them plan their supply chain for high growth. The SSCT Show allows companies like Manhattan Associates to network with the core players within the industry and ensure our solutions continue to align with the changing needs of the Australian market.”

Mark Skipper, Managing Director, RedPrairie Asia Pacific added that “The SSCT 2007 exhibition was the best for many years.  With all the innovations to have tightly integrated supply chain execution systems, a lot more interest was shown by the many more attendees at this years exhibition.”

Shaun Owen, Solution Designer, Transtech also added that they were really happy with their stand design. “Transtech had the experience of being here two years ago, and we were better able to plan this time. We had many compliments on the stand, and we were very happy with the visitors we had.  The most significant thing about the SSCT Show is the percentage of visitors who are actually genuinely interested in our solutions. At other shows it might be 10-20% at most, whereas at the SSCT Show at least a third of passers by were interested in something Transtech were offering. The SSCT Show also has a very specific focus- Supply Chain Technology: which is exactly the space we are in. So it suits us down to the ground. This is the one show on the calendar we would not miss.”

2007 Stats

• Over 90% of attending companies intend to upgrade/ or make purchases in the next 18 months.
• More than 74% of attendees had purchasing authority.
• Attendees were drawn from Australia, China, India, Netherlands, New Zealand, Singapore and Thailand.